How Do I Write An Engaging Blog PostHow do I write an engaging blog post is quite a popular search query amongst new and beginning bloggers. Just like other new bloggers now, a few years ago, I was a new blogger and clueless about anything concerning blogging and creating engaging content for my audience. Time passed and I decided to stand on my feet and learn how to create engaging posts. The beautiful thing about learning is that it's very possible to perfect your skills in less time and you see yourself thriving. The entire process prompted me to write this post on how to write an engaging blog post. Here are the necessary steps I use to write an engaging blog post
1- Proper Research On Different Ideas To Pick An Engaging OneThere is always a struggle to pick an idea one would term engaging and most times it takes you straight to writer's block with nothing, absolutely nothing coming to mind. Just before you give into writing a post, you would want to term engaging, you would need to look at a broad list of topics and ideas that are related to your blog's niche. Proper research is the first and most crucial step to writing engaging blog posts, especially blog posts that people search for with high monthly search volumes and posts that are evergreen. Quora, Reddit, Stack exchange, QApop, Slant, Paymo, Instapaper, Pinterest, and even Google are platforms one can use to research for blog post ideas. Research on Pinterest is quite easy because every day, you get notifications about trending topics and you can pick from any of them on there. Research for engaging content ideas on Quora, Reddit, and other questions and answers platforms can be done by browsing through the different sections, checking through ideas with plenty of likes, upvotes, engagements, and noting them down. Research on Google using google search suggestions is the most popular and most reliable topic research platform because Google is currently the world's best search engine covering over 90% of the world market. Aside from giving auto suggestions, they give insights like popular searches, specific searches, and related searches. A detailed way to do the proper idea research is this
- Go to Quora, Reddit, or any of the popular question and answer platforms.
- Search through the different topics and search for the ones related to your blog's niche.
- Note down the questions on each different topic with very high engagement(likes, shares, upvotes).
- Take those topics to google and search for them.
- Note down the related searches, more specific searches, and people also search tabs.
- Those are the potential ideas that would bring in engagements.
2- Intensive Keyword ResearchAfter you have picked a suitable idea, you would need to take the idea and search for keywords that correlate with that idea and that keyword should appear at least 4-5 times in your blog post depending on the word count for that article. A keyword should appear 4-5 times if the article is a bit above 1,000 words. While searching for keywords for a particular blog post idea, always look out for
- Search Difficulty Of That Keyword
- Search Volume greater than 1,000
- Domains Already Ranking For That Keyword and backlinks.